Tourist and information center of Primorye begins to form a regional photobank

The Tourist Information Center of Primorsky Krai (Visit Primorye) has begun to form its own photo bank. The reason for its creation was the clarification of relations between travel companies and owners of photos, which are recently decided in court. Today on the Internet in free access you can find a lot of beautiful photos telling about interesting events, natural and cultural objects of a particular region. Using them for commercial purposes, travel companies immediately cross the line of copyright law. Someone manages to negotiate with the owner of the photo, and someone has to find out the relationship in court. And sometimes the stakes are not small, – said during the seminar with representatives of the travel business media lawyer Galina Antonets. 

In the Tourist Information Center of Primorye (Visit Primorye) decided that regional travel companies had the opportunity to work quietly, officially use high-quality works of seaside photographers and did not incur losses from lawsuits (note: sometimes the frame is highly replicated and not a specialist to identify its author is very problematic; enterprisive businessmen enlist the support of photographers, get it from the Internet, we will not be able to expand it in such a private company; This is very important and it contributes to the development of domestic tourism. We will attract regional photographers, whose works are well-known and popular, identify a list of objects, take into account seasonality. We will also build relationships with bloggers and participants of advertising tours coming to Primorye from other regions. They look at the places we are used to in a different way, and this is a reason to get new staff. Our task is to collect the content that market participants will then be able to use to promote the region: advertising tours, printing and souvenir production, explained Olga Gurevich, Director of the Tourist Information Center of Primorye. 

The material was prepared by the Tourist Information Center of Primorye. Photo by Maxim Boldyrev.